Julia Roberts and Gwyneth Paltrow give their social media black votes to #ShareTheMicNow

Julia Roberts and Gwyneth Paltrow give their social media black votes to #ShareTheMicNow

This is part of the mission statement behind the #ShareTheMicNow social media campaign.

On Wednesday, several prominent white women including Julia Roberts, Gwyneth Paltrow, Ashley Goode and Courtney Kardashian handed over their social media accounts to black activists, celebrities, and creators of the day.

The Instagram campaign was designed by Chief Marketing Officer of Endeavor Bozoma Saint John, author / podcast host Luvvie Ajayi Jones, author / founder of Together Rising Glennon Doyle and founder of Alice + Olivia Stacey Bendet.

According to a press release, the campaign seeks to “enlarge the black women and the important work they do in order to stimulate the change that will only be achieved when we hear each other’s voices.”

“For a very long time, the voice of black women was not heard, although they have used their voices loudly for centuries to bring about change,” the message said. “Today, more than ever, it is essential that we do united action to focus the lives of black women, their stories and their calls to action. We need to listen to black women.”

#ShareTheMicNow is the latest attempt to # amplifyblackvoices like the death of George Floyd while in police custody in Minneapolis, and it has resulted in many protests and talks about race.

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