The FA Cup Final this season will be renamed the FA Cup Final to raise awareness of mental health, the Football Association says.
The sponsor, Emirates Airlines, has agreed to change the name of the final, scheduled for August 1 in Wembley.
The Dubai-based airline has sponsored the oldest knockout football competition since 2015.
The FA chairman Prince William says the final could be “a moment to promote positive positive mental health for all”.
The Duke of Cambridge was at the forefront of an all-season campaign on mental health with the Football Association that works alongside a group of charities on the Presidents Together initiative.
The work aims to encourage football fans to talk about their problems or support other fans.
He added, “The time has come completely, bearing in mind what we have all gone through with this epidemic [Covid-19].
“I think, unfortunately, there will be a lot of repercussions for that in society, not just in football, in terms of people’s mental health.
“I hope the FA Cup is pivotal that people can get around.”
The contest quarter-finals, which have been suspended due to a coronavirus outbreak, are scheduled for June 27-28, with the semi-final approaching on July 18-19.